Work Archive About Contact





Diana Vigo here.



I’m a writer, designer, and award-winning illustrator
from Lima, Peru.

I transform strategic concepts into visual storytelling that resonates with audiences on a deeper level. As a writer, designer, and award-winning illustrator from Lima, Peru, I blend artistic vision with intellectual depth to create meaningful brand narratives.

Since 2022, I've served as Creative Lead at Superside, where I've managed comprehensive brand expressions across various formats for American clients including Figma, Cargill, Curative, among others. Previously, I evolved from junior designer to design director at INFINITO, one of Peru's most prestigious branding consultancies, where I led the Visual Identity department, mentoring teams and spearheading impactful commercial projects.

My approach centers on the belief that graphic design is a powerful communication tool that carries responsibility. I help purpose-driven brands find their authentic voice through a process that combines thoughtful investigation, careful observation, and strategic analysis. By integrating conceptual depth with artistic execution, I create work that connects with people's hearts and challenges perspectives.

I'm dedicated to creating illustrations and design that transcend mere visuals—delivering philosophical meaning and emotional resonance whether for cultural projects, editorial stories, or visionary brands seeking authentic communication.







Clients
Vigdis Rosenkilde La P'tite France Dreams of Eva Wow Mom Flora y Fauna PUCP Lima Golf Club El Cedro Andar Il Pastificio Insight Partners Unite Us Cargill Curative Datavant Altomayo Semana Económica Niubiz Alicorp Plaza Vea